A materials-driven future enterprise that values resources and grows together with society

A future-oriented, materials-based company that values the worth of resources
and grows together with society.

Grounded in challenge and creativity, and through transparent corporate activities, we create materials of new value—delivering the happiness
and satisfaction of using superior materials to customers around the world, and contributing to human life through development in harmony with society.

• 
  01.

  Great Integrity

  Upright and Transparent Management

  Always faithful to fundamentals and principles, we uphold and practice ethics.

  We lay the cornerstone of fair and transparent corporate operation and strengthen our ethical management system by building mutual trust with our members, customers, and local communities.

• 
  02.

  Real Talent

  Global Talent Pioneering the Future

  Once a goal is set, we always carry it out and maintain a forward-looking attitude toward the future.

  We cultivate enterprising global talent that respects diversity.

• 
  03.

  Excellent Challenge

  Relentless Challenge Full of Passion

  We do not settle for the status quo; unafraid of failure, we challenge ourselves passionately and endlessly.

  We generously acknowledge failure and encourage continuous challenge toward achieving our goals.

• 
  04.

  Aim-Originality

  Joyful Imagination That Shapes the Future

  With a problem-solving mindset, we think innovatively and generate ideas through experience to create new opportunities.

  By building a culture of joyful imagination, we create better tangible and intangible future value for the happiness of all generations.

• 
  05.

  True Companion

  Upright and Transparent Management

  We trust and care for one another and practice shared interests through customer-oriented thinking.

  We build an eco-friendly, people-respecting management system that considers a better future and the next generation.